April 23 is a symbolic date for world literature.
It is both the birth and death day of Shakespeare, as well as the death day of Cervantes, the great Spanish novelist.
It is in their honour that UNESCO appointed it the international day of the book and that we choose it to celebrate World Book Night.
April 23rd also marks the city of Barcelona's celebration of St George's Day. St George is the patron saint of Castille as well as England and traditionally, to celebrate this day, Spanish gentlemen gave their ladies roses and the ladies returned the favour with a book.
Considering the rich literary history of this day, it seemed more than fitting that April 23rd should be chosen as the day of celebrating reading and the giving of books